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Random House launches YouTube channel
Random House Australia has launched a YouTube channel with short book previews, teasers, author introductions and interviews. Random House marketing director Brett Osmond said the channel was about en...
Book trailer tops YouTube
The video trailer for Sherrilyn Kenyon's forthcoming book Acheron made it onto YouTube's "most viewed" list last week. 'Only one day after being posted on the site, the video trailer was vie...
Viral campaign reaches 800,000
Macmillan UK has logged over 800,000 views of a promotional clip for the book Quirkology posted on the popular You Tube website.
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