The new Barnes & Noble ereader the Nook was launched in New York this week with some headlines declaring it a 'Kindle killer'. The device features both a full-colour screen for navigation and an eInk black and white screen for reading.
Interestingly, it allows readers to borrow and lend ebooks with friends (one person at a time for up to 14 days), though many publishers are reportedly not allowing their books to be used as part of the LendMe feature.
Publishers Lunch reports that the Nook will be set up so that users receive advance 'teaser chapters' of forthcoming titles when they are browsing in a bricks and mortar Barnes & Noble store.
'Having been unable since the founding of BN.com to integrate the website with the stores in any meaningful way, Nook finally represents a strategy to leverage physical stores and the ereader and website,' the trade publication reported, adding that users would be able to browse ebooks on their Nook only while they were in store.
But do those users attracted to ereaders still want to browse in-store?
Read more about the ereader at PC mag here.
Read more stories from WBN's Around the World blog here.
