Participants will work alongside the publisher's digital and mobile application teams, to create new web applications using Lonely Planet's digital API, new Open Social platform, content, images and maps.
The weekend follows similar successful events in the US and UK and event organiser Matthew Cashmore told WBN the event would ‘almost certainly' result in new applications that the publisher will use.
‘To give you an example, at last year's "Over The Air" [event] an augmented reality application was put together by a team from Austria,' said Cashmore. ‘The application is now a fully built working app that is on sale for Android devices in the US--called Lonely Planet Compass. Whilst every idea doesn't make it, every idea is a bit of fun, and every time somebody uses the API it helps us make it better.'
Cashmore said that applications developed on the Open Social platform over the weekend would also be able to run on other sites that use the platform, such as iGoogle and Google Wave.
As well as giving developers the chance to ‘mess around with each others' code, support each others' development and hopefully build some pretty cool applications using the Lonely Planet content', the weekend event also includes a number of talks, demos and concludes with a presentation on the Sunday.
For more information visit Lonely Planet's Labs blog here.
